Description of the concept and types of business strategy.
Entry 4: Concept and types of business strategy
Entry 3: Fields and general concept of strategy
Description of the strategy’s concept and areas of application.
Entry 2: Origins of strategy
Description of the historical origins of the strategy.
Entry 1: Justification of the great current interest in the study of the strategic process of the firm
Justification of why the study of the strategic process of the firm is currently of great interest.
